employer branding:
a good match.

Good ideas in business are created in places where skill meets the human touch. This is exactly what our employer branding campaign to recruit employees for "Graf Recke Stiftung" in Düsseldorf focused on. In a cross-media approach, a landing page, print ads and moving images for social media use were created. The aim is to provide potential employees with authentic insights and statements about the foundation and to put them in direct contact with relevant positions.

here you can make a difference.

The Deichmannkarriere claim calls on trainees and new employees to get involved. This claim is also used across all social media channels. As part of our social media guideline, internal storytelling, seasonal promotions and competitions are the primary focus of these channels. In addition to digital, the company's philosophy is communicated to new employees via various print media and giveaways.

„we combine
social responsibility with
skilled personnell.“

Anja Krause, Art Director